Keep calm and carry on: What the data tells us about geopolitical crises

Geopolitical crises can trigger dramatic headlines, but the data tells a far more reassuring story. As this analysis shows, markets have repeatedly absorbed shocks — from Covid to tariff disruptions to the recent Iran conflict — and those who stayed invested were consistently rewarded.

The piece is a timely reminder that discipline, not panic, drives long‑term returns. Missing just a handful of the market’s strongest rebound days can significantly erode performance, especially when those rallies often follow periods of maximum uncertainty. A valuable read for anyone navigating today’s volatile macro environment.

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